Founding price: $99 a month for the first 5 shops, locked for 6 months.

See pricing
Pilot LightCustomer emails for HVAC shops

Customer emails for small heating & air shops

Your customers like you. Make sure they call you.

Every month, a short email goes out from your shop to everybody you've already done work for. Tune-up reminders, your specials, your number up top. You read it on your phone and say OK. I do the rest.

Founding price: $99 a month for the first 5 shops. No contract.

Want your first email out before Thanksgiving? Send your shop name by November 20.

You approve every email Sent from your own account Your customer list stays yours No contract. Cancel by reply

See it in under a minute

How Pilot Light works

Try it in 10 seconds

See your email.

Type your shop name and watch your customer email build itself. The real one is written for your shop and your town, by hand.

Send me this one, free

Nothing is sent anywhere until you press the button. It opens your own email app.

Do the math

You're paying for strangers while your own customers forget your number.

A customer you fixed up two years ago already trusts you. But when the furnace quits in January, plenty of them just Google it and call whoever shows up first.

See what staying remembered costs
What it costs to make the phone ringIndustry estimates
Shared lead sitesAngi and similar. You pay before you even quote.
~$500per booked job
Google AdsA lot of them are shopping you on price.
$50–$80per lead
Your past customers Already yoursThey know you do good work. They just need to remember you.
$0to get the call

Lead costs are industry estimates published by SmartAC and Housecall Pro. Yours will vary.

What your customers get

Short. Friendly. One reason to call you this week.

Word of mouth that doesn't wait for them to remember you.

  • From your shop, signed by you. Not from some marketing company.
  • Your number and booking link up top. One tap and they're calling you.
  • Timed to the weather. Tune-ups before the cold snap, AC checks before the heat.
  • Nothing goes out till you say OK. Change anything you want.
More sample emails

How it works

Five minutes a month. That's your part.

You run the trucks. I write the email, set it up and send it from your own account.

The whole process, step by step
  1. 01

    You send me the basics

    Your logo, phone number, booking link and this month's special. A short form, once.

    About 10 minutes, one time
  2. 02

    I write it

    In your voice, for your town and that month's weather. On your phone in 3 business days.

    Ready in 3 business days
  3. 03

    You say OK

    It goes out from your own email account. After it sends, you get a short note on how it did.

    Five minutes a month

Price

One change-out pays for the whole year.

Month to month. First one free. Cancel by replying to any email.

Founding offer · first 5 shops only

Everything in Ticket B for $99/month

Locked for your first 6 months, then $299. In return, you let me share your results, with your OK on every word.

Normally $299/month5 spots total
Claim a founding spot First email free. No card to start.
Ticket A

Monthly email

Stay remembered, every month.

$149/ month
Start with this one

First email free, then $149/month

What's included
  • 1 customer email a month
  • Written, designed and sent for you
  • You OK every one
What I'd pick
Ticket B

Email + tune-up push

Fill the slow weeks with booked tune-ups.

$299/ month
Start with this one

First email free, then $299/month

What's included
  • The monthly customer email
  • Plus 1 special-offer email: tune-ups, plan sign-ups
  • Monthly report: opens and clicks
  • You OK every one
Ticket C

The full crew

For shops with a big customer list.

$499/ month
Start with this one

First email free, then $499/month

What's included
  • Everything in Ticket B
  • A review request after every job
  • A “we miss you” email to customers you haven't seen in a year
No contractCancel by replying to any email
Your list stays yoursIt lives in your own email account
Secure checkoutCard payments handled by Stripe
First email freeSee it before you pay a dime

Proof, the honest way

Pilot Light is new. Here's how that works for you.

No made-up reviews. The first 5 shops get the founding price, and with their OK, their real results go right here. Until then, the free first email is the proof: you see the work before you pay anything.

  1. #1OpenYour shop here
  2. #2OpenYour shop here
  3. #3OpenYour shop here
  4. #4OpenYour shop here
  5. #5OpenYour shop here
My promise

If your first email isn't good enough to send to your customers, you owe nothing. Not a dime, and no hard feelings.

Claim a founding spot

How I handle your customer list: it stays in your own email account, and I never sell or share it. Read the privacy policy.

PrriyankarrFounder, Pilot Light
Flowery Branch, Georgia

Who's writing your emails

“I do one thing: keep small heating and air shops in front of the customers they've already earned.”

  • You deal with me, not a call center
  • Every email written for your shop
  • Nothing goes out without your OK
More about me

Your first one's free

Let's get your name back in front of your customers.

Tell me your shop name. I'll write your next customer email and send it over. If you like it, it goes out. If not, no hard feelings.

Want your first email out before Thanksgiving? Send your shop name by November 20.

  • 1Fill in the short form. Takes 20 seconds.
  • 2Read your draft on your phone within 3 business days.
  • 3Say OK and it goes out from your own account.
See the price [email protected]
FreeGet your first emailNo card. No contract. Takes 20 seconds.

Your draft arrives within 3 business days